Official Guestbook offers custom scannable guestbooks for your places and events.
Hosts build a valuable record of visitor entries to refer back on over time, alongside unparalleled opportunities to entice new footfall and re-engage prior visitors.
Visitors scan attractive parametric QR codes on site to sign your guestbook. These can be place or event specific and time locked as required. You have complete control of what shows in your books while every visitor keeps a record of their own visit stream safely in the cloud. Your visitors don't even need a data connection as we made it work offline!
By partnering with Official Guestbook you gain important exposure to target demographics based on their proven interests and spend patterns from other visits. No need to wonder why likes on social media aren't resulting in increased footfall. By targetting spend towards those that do rather than 'like', Official Guestbook efficiently improves your business' footfall cost effectively.
Users are alerted when people of interest to them unlock your book, are then directed to your page and can discover your venue and ask questions of prior visitors. However, they can only see the actual entries if they unlock it too. This leads to a domino effect of visitors leaving entries for posterity, alerting those that follow them, while being rewarded with unlocked content by those of interest to them.
Take a virtual tour of Official Guestbook and see how we create value for your business.
Take advantage of the unique benefits that Official Guestbook can bring to your business and clients.
Travel & Tourism
Get noticed on the tourist trail with optional gamification tie ups for places and activities.
Museums, Monuments & Landmarks, Cruise Ships, Parks & Natural Wonders, Zoos, Public Aquariums, Sightseeing Tours etc.
Entertainment & Events
Target users with proven matching interests and spend patterns prior to the event.
Sports Events, Concerts & Festivals, Corporate Events, Cultural and Art Exhibitions, Amusement Parks etc.
Customisable resort and what's-on guides and tie ins with local tourism authorities.
Hotels, Resorts, B&Bs, Conferences & Conventions, Hotel Weddings, Cruise Ships, Serviced Apartments etc.
Target potential visitors based on their proven interests and spend patterns from previous visits and efficiently track their conversion rates.
Of marketers class their lead generation as only slightly effective.*
The cost of fake traffic affecting the advertising industry.*
Of SMEs are unable to track the ROI of social media spend effectively.*
Identifying potential visitors to visit your site or attend your venue has always been hard to do on traditional social media. Likes are not a dependable source when it comes to interest or intent. Most of the time it is more about the relationship and the social dynamic than it is about that individual’s interest. Showing in-app advertising that is based on previous searches or page visits is better, but still requires an initial action from the individual to get the process started. With Official Guestbook we do better than that. We promote your site or venue in-app to potential visitors based on the guestbooks they previously unlocked. Having that insight into their interest based on validated visits dramatically improves your odds at getting the right individual into your sales funnel.
The cost of fake traffic has been consistently rising over the years; driven primarily by the actions of click farm operators whose business model continues to yield them excessive profits. The fact that it is extremely hard for automated filters to distinguish traffic generated by bots compared to genuine visitors, permits continued sustainability of this model. The behavior of the clickfraudster appears too much like that of a real visitor. When it comes to fake likes, traditional social media have been doing better in catching the bots, and closing the accounts from which they operate but there is still a long way to go before the tide finally turns.
Tracking a marketing campaign return on investment requires a commitment to measurement. Official Guestbook provides you with just that. We measure who sees your in-app advertising, who visits your locked guestbook page, who taps on the info button or delves through your Q&A, and who eventually scans your guestbook plaque to unlock its content. We provide you all those key statistics so you can track your sales funnel and the potential visitor’s conversion rate.
Contact us about registering a business account and learn more about Official Guestbook's custom offerings for your business.
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